About The Teacher's Corner

The Teacher's Corner is based in Castle Rock, a town about 20 miles south of Denver, Colorado. It was started in 1996 as a hobby website by my wife, Jennifer Jensen (an elementary school teacher). It initially only provided links to teacher resources on the internet. In 1998 we decided to create our own resources and offer them free to teachers and parents.  In the years that follow, The Teacher's Corner grew and I joined in on her endeavor. In 2005, it became my full time job.

We have continued growing and evolving for the last ~28 years and have maintained in our goal to remain free and provide useful tools for teachers and parents, while most other sites have moved to a 'pay-to-play' structure.  

How have we offered everything for free?
I hear this all the time and we don't mind being very transparent about our journey. Up to 2013, The Teacher's Corner used banner advertising to pay the bills (servers, bandwidth, programmers, designers, and more). We get paid a very small amount for everyone that views or clicks an advertisement on our site. In short, the more people that visit our site, the more ads that are shown, and that translates into more revenue The Teacher's Corner makes. We have always tried to make sure our users are not bombarded with advertisements, and that our content is always easy to find and use without intrusive advertising.

Not as easy at it seems...
From 2004 - 2011, we were doing fantastic. The site was booming! Our traffic was was continually increasing, as was our advertising revenue. This was a great time for Jennifer and I. We were living well off of the website advertising revenue, able to fund starting a new business and put a good amount into savings, and we were still providing all of our content 100% free to our users. To this day, 2010 was the peak of success for The Teacher's Corner.

Starting in late 2010, we had a very disconcerting series of events. We had an offer to purchase The Teacher's Corner, which quickly turned into competing 7 figure offers to purchase The Teacher's Corner. We felt (with a little research) that based on our current level of income, they undervalued what it was actually worth by a good amount, and so we politely declined the offers in December 2010. We were looking forward with our plans to improve The Teacher's Corner, and simultaneously begin building our new start-up company. In late January 2010, we started looking for people to join our team as our first employees.

On February 24th, 2011, Google made a huge change in how they rank sites. The change put many companies (including large oness) out of business! The Teacher's Corner was hurt by this change as well, and literally lost most of its traffic overnight. For about 2 years we really struggled to keep the site completely free to everyone, losing money, month after month, year after year. We continued working hard and looking for other ways to spread the word about The Teacher's Corner.

In mid 2013, in our ultimate goal to keep most of our tools free to a large majority of users, we began creating and beta testing a premium subscription. These "premium services" offer a little additional features/functionality to our website and are offered at a minimal charge to our users who are interested in these extra services. The premium subscription removes all advertising (which, at the time, was our sole source of revenue) and the subscription price is intended to replace the lost advertising revenue from not showing ads to our premium subscribers. The premium subscription fee also subsidizes our worldwide free users. Our ultimate goal is to give our services to the most people possible for free, and currently over 99% of our users are free users.

In late 2019/early 2020, while we never fully recovered from the Google algorithm change in 2011, we were doing well enough to pay for all of the costs, but decided we wanted additional help to improve the site in certain areas and put out a call for a 'partner'. Someone who would come in and take partial ownership and that could take over development, and receive most of any increase in revenue that they could create. Then it happened again. In March/April each year we normally lose a good amount of traffic due to spring break, but in 2020 due to COVID, for some reason we never figured out, our traffic never returned after spring break. We know that our direct competitors (who are friends and provide similar services) thrived during this period, so our losses were puzzling. Advertising rates shrunk and traffic was also low for the entire COVID period (~2 years).

In 2024, our traffic has recently returned to better than pre-covid levels, but our advertising rates are still struggling, so we have started giving different advertising companies an opportunity to increase revenue - hopefully without hurting our user experience. We need The Teacher's Corner to be free to nearly all of our users, and it is a delicate balance to pay nearly all of the costs involved with advertising revenue, while not losing visitors due to a poor experience because of the advertising.

Today, we continue to rely very heavily on our users spreading the word about The Teacher's Corner. Naturally, if you like something that you see, please tell a friend - or share it on Facebook, or Tweet about it - and do it often! The more traffic we have, the more revenue we make and the less ads we need to show. If you see something that needs improvement, contact us and let us know! We absolutely listen!

Thank you for your for your continued suport over the decades!

Chad Jensen
CEO JensenWeb, LLC.
dba The Teacher's Corner

In their spare time, Chad & Jennifer love to travel, exploring foreign cultures & foreign waters! You'll find them diving in shark infested waters all around the globe and advocating to stop the brutal shark finning and manta ray gilling trade.

When not working or traveling, Jennifer loves to golf, and Chad loves playing with fast cars! Chad is President of a registered 501(c)(3) nonprofit organization, Warrior's Chariot, Inc, that provides once-in-a-lifetime supercar experiences to our wounded veterans, first responders and children facing severe adversity. Warrior's Chariot also assists the fundraising efforts and granting wishes of some vitally important children's charitable organizations such as Make-a-Wish Colorado and AeroAngel. While you can see many of our events on www.WarriorsChariot.org, you can see a few of our superfast exotic supercar fun below:

Warrior's Chariot 2023 Supercar Rally (Wounded Veterans and First Responders in Supercars)

Supercar Rally 2019 (Warrior's Chariot - Colorado Springs - Cripple Creek - Warrior testimonial)

Supercar Track Day 2019 (Warrior's Chariot - Warrior testimonial)


Supercar Tack Day 2019 (Warrior's Chariot - Event recap and in-car reactions)

Children's Hospital Toy Run (Warrior's Chariot in cooperation with Rocky Mountain Drives)